Instructions: Go to www.marketingteacher.com (Links to an external site.). Locate the SWOT Analysis lesson. Read this lesson and pay particular attention to the example listings of Strengths, Weaknesses, Opportunities, and Threats.
Research Best Buy. You choose. Review its Facebook page and website, go to its storefront, read what others are commenting about, and take notes on your own observations. Then answer the following analytical questions.
The assignment will be a minimum of 1 ½ – 2 pages; 12 point font; double spaced. Use business professional writing, construct effective paragraphs, use proper grammar, punctuation, and spelling. This should be a thorough analysis of the company you have selected. TYPE QUESTIONS FOLLOWED BY YOUR ANSWERS.
List Best Buy’s a) strengths, b) weaknesses, c) opportunities, and d) threats (SWOT)?
Analyze/discuss Best Buy’s weaknesses. Select/identify company strengths that could be used to overcome some of its weaknesses. Explain exactly how these can be turned into strengths.
Analyze/discuss Best Buy’s opportunities and threats. What additional opportunities can you suggest? What additional threats can you identify?
